The Best Mushrooms To Grow For Profit

When it comes to agriculture and farming, mushrooms are often an overlooked crop, however, growing mushrooms can be a lucrative venture as the demand for gourmet and medicinal mushrooms increases globally.

In deciding which mushrooms to grow for profit, factors like cultivation difficulty, selling prices, and competition come into play. 

Let’s explore some of the most profitable mushroom varieties: Shiitake, Oyster, Portobello, Morel, and Reishi.

Shiitake Mushrooms (Lentinula edodes)

Shiitake mushrooms are a staple in many Asian cuisines and are prized for their rich, savory flavor and health benefits.

They are moderately challenging to grow, typically cultivated on hardwood logs or sawdust blocks, which mimic their natural growing environment, and the whole process can take anywhere between 6-12 (not the fastest turnaround time). 

However, their popularity, coupled with a higher selling price, can compensate for the cultivation challenges. 

A pound of Shiitake can fetch up to $16. Considering production costs, shiitake mushrooms should provide you with a profit margin between 30% to 50%.

They’re also fairly easy to sell as there’s a significant market both in high-end restaurants and at farmers’ markets. There’s moderate competition in the Shiitake market, but the demand is high enough to accommodate new entrants. 

Oyster Mushrooms (Pleurotus ostreatus)

Oyster mushrooms are among the easiest to cultivate, making them an excellent choice for beginners. 

They have a quick turnaround time—about 3-5 weeks—and can be grown on a variety of substrates, including straw, coffee grounds, and even old books! 

The best part is that Oyster mushrooms at a price point only slightly lower than Shiitake mushrooms,  at approximately $10 per pound, and due to lower production costs, Oyster mushrooms can have profit margins as high as 40% to 60%.

The one drawback with Oyster mushrooms is that competition is intense! As they are an attractive mushroom to sell, many growers are in the market looking to find buyers for their Oysters! 

If you choose to go the Oyster mushroom route, make sure to differentiate yourself through marketing, a superior product, or a well-thought out sales pitch

Portobello Mushrooms (Agaricus bisporus)

Portobello mushrooms are moderately easy to cultivate, although they require specific temperature and humidity conditions, usually growing best on composted manure and straw. 

The turnaround time for Portobellos is relatively quick, with full growth achieved within 6 weeks. 

They sell at around $6 per pound, which is unfortunately lower than other gourmet varieties, but their popularity and versatility ensure a steady demand. 

Competition can be high as many large-scale commercial growers participate in this market, but high-end restaurants, local farmers markets, and some grocery stores will prefer their mushrooms are locally grown, opening up an opportunity for smaller players in the market.  

Bonus: See, Growing Portobello Mushrooms for Profit.

Morel Mushrooms (Morchella spp.)

Morel mushrooms are a delicacy highly sought after by chefs and food enthusiasts alike for their unique flavor and honeycomb-like appearance. 

Cultivating morels is more complex and requires a deep understanding of their lifecycle. Unlike other mushrooms, morels require a process known as “sclerotia” formation before they can produce mushrooms, making the growing process take up to a year or more

However, the effort can be worth it. Fresh morels can sell for a whopping $20-$50 per pound, depending on the region and season. The market is niche, primarily gourmet and high-end restaurants and discerning consumers, but the competition is low due to the complex cultivation process. 

Growers participating in the mushroom markets for other species may add Morels to their portfolio, but they’re probably not the best for new growers or anyone just getting started with selling mushrooms for profit.  

Reishi Mushrooms (Ganoderma lucidum)

Reishi mushrooms, also known as Lingzhi, have been used in traditional Asian medicine for thousands of years. 

They are very challenging to cultivate and require precise conditions. Though, their grow time is moderate if you can get it right; they take approximately 15 weeks to mature. 

Reishi’s command a high selling price due to their perceived medicinal benefits. A pound of dried Reishi can sell for up to $50, and there is an expanding market in health and wellness spaces, where they are sold as capsules, tea, and powder. 

For the skilled grower, Reishi are a wonderful mushroom to sell as competition is relatively low. If you’ve succeeded in selling Shiitakes, Reishi’s could make a very interesting next step. 


The choice of mushroom to cultivate for profit depends on your skills, resources, and market research.

The best choice for one grower, may be a terrible choice for another.

The important thing is to just get started. Do the research, grow your yield, and start trying to sell! You’ll learn which species makes the most sense for you sooner than you think.

So, if after reading this article, you’re ready to take the plunge and start your grow operation – you should know that here at EasyShroom, we make it as easy as possible to start your path towards profitability. 

We prepackage all materials and equipment you’ll need in our All-In-One Mushroom Grow Kit, and we also have a variety of mushroom spores available here.

We also care about making sure you have the right information before making any decisions, if you have ANY questions about our equipment, please reach out to us here.

2 thoughts on “The Best Mushrooms To Grow For Profit”

  1. madalitso tsakolo

    Please send me detailed information or video on how to grow Reish and morel type of mushrooms on small scale. am currently growing Oyster mushroom on 2x3metres x3metres cabin.

    1. Hi friend!
      You can follow the instructions from our AIO Grow Kit here and get good results growing Reishi mushrooms. The one difference is you should use a wood-loving substrate instead of the standard substrate included in the kit. Reach out to us if you want a kit with the wood-loving substrate included. Morels are a little more challenging to grow indoors, so I am hesitant to comment on that process. If you are already growing Oysters though, you should have no problem growing Reishi if you have the patience for it. Please don’t hesitate to reach out via our contact page if you need further guidance!

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